A trail for Denver should belong to all of Denver
5280 Trail on 21st Street Design*
The 5280 Trail envisions a pedestrian-first urban loop that invites Denver to socialize, exercise, and connect with the city's natural beauty. Venita led engagement strategies that prioritized equity and accessibility, conducting influencer interviews and outreach activities across three priority groups—including communities of color, English-as-a-second-language speakers, and unsheltered residents. More than 1,000 completed surveys now guide the next phase of a trail designed to unite urban life with Colorado's outdoor culture.
*Completed before launching CCG
PROJECT AT A GLANCE
CLIENT Denver Department of Transportation & Infrastructure (DOTI)
PROBLEM TO SOLVE
You can't design a trail to unite the city if you only hear from people who already have access to outdoor spaces.
ENGAGEMENT HIGHLIGHTS
1,000+ completed surveys guiding design decisions
Influencer interviews with community leaders
Multicultural outreach with translators for Latino community
Three priority groups engaged including unsheltered residents