The 5280 Trail envisions a pedestrian-first urban loop that invites Denver to socialize, exercise, and connect with the city's natural beauty. CCG led engagement strategies that prioritized equity and accessibility, conducting influencer interviews and outreach activities across three priority groups—including communities of color, English-as-a-second-language speakers, and unsheltered residents. More than 1,000 completed surveys now guide the next phase of a trail designed to unite urban life with Colorado's outdoor culture.